BiA was set up in 2003 to help clients realise the power of their brand through Action.

We believe your brand is essentially your reputation; built on the cumulative experience of everyone it touches - clients, employees and stakeholders. In our experience success requires the total commitment of the whole firm. For this to be achieved your brand strategy must reflect your long-term strategic ambition and come from within the organisation supported, not created by, communication.

Our team of senior consultants have proven experience in helping professional services firms turn this philosophy into Action with a particular focus on :-

•••• Brand Definition, Engagement and Research
•••• Business Development and Relationship Management

Our role is to help stimulate improved performance, to uncover and leverage collective knowledge into Action. We work alongside your internal team and ultimately our goal is to make our role redundant.

Our key point of difference is that we adopt a modular approach - which is interactive and integrated with your internal resources and current programmes. So you can capitalise on our proven expertise and low overhead structure.

To start with we look at three key questions : -
•••• What is the status of your brand? 
•••• How effectively is this being delivered to clients?
•••• Are you really up for it?